American Media Council
For many years, a small group of Baby Boomers and Generation-X listeners heard Public Service Announcements (PSA’s) pumped out by non-profit advocacy organizations and their willing allies aired on local talk radio stations. To their ears, it was meant to nudge people into doing what they wanted them to do, appealing to a collectivist mentality and victimhood status. In the process these PSA served to divide family, friends and neighbors and especially, our next generations, into tribes.
There were no counter-arguments to hear much less, to advocate for the rights enshrined in our founding documents—personal responsibility, success-oriented goals, support for family and church, and limited government of, by and for the people, dedicated to supporting life, liberty and the pursuit of happiness.
Over 90% of on-air hosts are independent, libertarian and conservative-oriented themselves. They had no idea that these messages – which countered their own freedom-oriented positions – were being embedded between their program segments.